Who we are

Swirl Society isn’t just an ice cream cart—it’s an experience. Bringing a touch of retro charm with a modern, high-end twist, Swirl Society serves decadent soft-serve at exclusive parties and luxury events across the Hamptons and Long Island. With a carefully curated menu featuring premium ingredients and elegant presentation, this pop-up redefines soft-serve as a sophisticated indulgence.

Behind Swirl Society is Erin Swain, a renowned luxury sommelier and hospitality expert with a taste for the extraordinary. Having worked with world-class chefs, poured wine for celebrities, and curated experiences at some of the most coveted venues, Erin infuses Swirl Society with her signature style—blending refined flavors, impeccable service, and a passion for bringing people together over unforgettable moments. Whether poolside at a private estate or under the stars at an exclusive event, Swirl Society turns soft-serve into the sweetest luxury.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!